Persona brief

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Consumer & Digital

Decide which shopper-data uses your growth plan can still rely on

The DPDP Act asks your platform to account for personalisation, retail media, seller sharing and dormant accounts, and the CCPA guidelines shape how consent is asked.

PDF
Persona brief
Decide which shopper-data uses your growth plan can still rely on

The DPDP Act asks your platform to account for personalisation, retail media, seller sharing and dormant accounts, and the CCPA guidelines shape how consent is asked.

PDF

·

1.7 MB

·

2 pages
E-commerce & marketplaces
CEO / MD & Board

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